Shopsite School is a simple-to-follow, step-by-step curriculum presented in 4 sections to help you get your shopsite LAUNCHED on Shopify and selling quickly, so that you don’t have to spend a ton of energy, money, time or guesswork. Shopsite School will guide you every step of the way to build your dream shop, a place to call your own, so that you can finally take your shop to #ProStatus. Shopsite School will help you create a powerful shop with layouts, text and photos that sell, will help you eith marketing strategies to drive traffic, and will guide you through pricing and fullfillment strategies. All so that you can transition off of Etsy (or sell in both places) to finally build your forever shop home that will grow with you and for you in the future.
Maybe you’re feeling limited in your sales, when there are more and more competing listings popping up every day. Possibly you’re like most of us, and feel like your own shop would do amazingly well, but you’re stuck on how to start. Shopsite School will give you tools to help you create or fine-tune your shop, simply and clearly with easy to follow videos and tutorials.
Easy peasy lemon squeezy.
This Shopsite School has FOUR included subjects:
"Sweet apple pie, y'all! I am gettin' schooled! Five years into business and I am picking up EVERYTHING Cathy is throwing down. Rich, relevant content. I feel like I have enrolled in a bona fide college level course."
- Mae Updegraff, CustomMaed.com
In the first class, you will learn exactly how to create a beautiful site that sells effectively. You'll learn insider tips and strategies we use with our clients, to tell a great story, show off your product and overcome those objections to see the true value instead of the cost. You'll learn how to create a quick and pleasant checkout experience that will encourage adding items to the cart, and return customers.
In the second class, you will learn the step by step formula to drive traffic to your shop. You will learn how to effectively transition your sales from Etsy to your own site. You will learn about which SEO is crucial for Shopsites and the tools you can use to make it effective for your products. You'll learn how to get your social media followers and newsletter subscribers on to your site to purchase. You will learn how to re-target your past clients so that you are not always having to find new ones.
In the third class, you will learn exactly what fulfillment system will work best for you, whether it's ordering stock, drop-shipping, retail or wholesale. You'll learn the steps to creating a fun, and post-worthy unboxing experience. You'll learn the specific keys to to keeping your customers happy and turn them into raving fans.
In the fourth class, you will learn how to grow your business for the future. We'll talk about how and when to launch sales and promotions, how to plan out your year for seasonal products. You will learn about passive income products and which ones are the best for you. If opening a Brick and Mortar store is your dream, we will cover how to get started.
Shopsite School is taught by Cathy Olson, owner of the web design studio Love Inspired Inc. She has over 16 years experience as a professional graphic and web designer, and has worked with a range of businesses – big ones like Disney, Costco, Best Buy and Walmart – to small ones like work-from-home moms, working from a desk and a laptop in the wee hours. Cathy started her own design business over 8 years ago, and in that time has helped launched hundreds of businesses and shops on custom-built platforms on WordPress and Shopify. She has taught several e-courses and has been a featured speaker at 15+ conferences across the country, and teaches both in-person and online. She’s experienced in business, marketing and strategy and LOVES continually learning and teaching others to work less and make more. This course is perfect for creative professionals who are looking to START or FINE-TUNE their online shopsites.
Yes, as long as you need help in at least one of the areas Shopsite School covers. You do not need to take all four of the classes. It can either serve as a review, to make sure you are fine-tuned in all areas, or you can pick and choose which class you need to set up your Shop for sales success.
We will cover the back end of Shopify in depth. Although professionally, we create shops in all different platforms, we believe in the Shopify platform and think it's the best choice for a DIY solution. However, the majority of the content is general shopsite help, and can be used for any platform.
The curriculum covers 4 class sections and is very robust. Each week we will have lessons and worksheets, and you can do them in your spare time. You will also have access to the private Facebook group to bounce your ideas off of. We release one class per week, but you can absolutely take longer at each step if you need to. You will be able to download all the content and access the course site for at least six months after the program finishes.
Shopsite School curriculum is content and resource rich. Enrolling in Shopsite School includes full access to the online classroom, video tutorials, Q&A and worksheets, as well as access to a private Facebook group where you can connect and share with your classmates and get feedback directly from Cathy. After 4 weeks, you will have the potential to start selling your products right away.
Enrollment opens October 3, 2016. Class seats are limited. Class begins October 17, 2016. You’ll be able to download all content and access the course site for at least six months after the program finishes.
Shopsite School is a virtual course, you can participate from anywhere at anytime! Lessons will be posted online throughout the week, and you can log into the course at any time to view them. You can submit your questions in the Facebook group at any time.
You’ll get new content throughout the week, M-F. We’ll start with a lesson, then a worksheet, some observation and testing, and then end the week with resources to explore on your own. You can expect to spend anywhere between 30 to 90 minutes reviewing the content and completing the exercises and work for the class, depending on the length of the lesson. Some people may work through the content more quickly, and others may want to spend more time. All the content will help you develop your personalized plan by the end of Shopsite School.
Payment is securely processed via PayPal and can be made using your PayPal balance or credit card. Please note that all course correspondence will be sent to the email address associated with your PayPal account. To use a different email address, please forward your PayPal invoice to firstname.lastname@example.org.
Email me at email@example.com and we can chat to see if this is the right fit for you.
"THESE LESSONS ARE BOMB, Cathy Olson! I needed the kick in the booty! There are so many applications even beyond your shopsite that can be taken away from this class. SO GOOD. Hats off to you, I've learned so much!"
- Dannie Fountain, LEConsulting.com